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"'The Frugal Editor: Do-It-Yourself Editing Secrets for Authors' is a complete course of instruction under one cover." ~ Jim Cox Editor-in-Chief Midwest Book Review


Saturday, January 17, 2026

Celebrating Newsletters as Resources, Perseverance, and Great Networking

Dawn Colclasure and Carolyn Celebrate Three Years of SPARREW
with the newsletter’s  Gift Sample Collection.

Celebrating Four Years of Tricky Edits

 

Celebrating Newsletters as Resources for Indie-Minded Authors

By Carolyn Howard-Johnson


If you’re reading this because you subscribed after following my “Tricky Edits” column in Dawn Colclasure’s SPARREW Newsletter, you might find it familiar. Well, here’s the thing. Birthday celebrations are forever. You might have last read about this helpful book in 2025 when Dawn and I celebrated our third year together. Here is that story: 

 When Dawn and I realized she had been doing her SPARREW newsletter for three years and I had been writing a column for it from the get-go, we decided to celebrate. The “we” part disappeared in the difficulties presented by Los Angeles’ fires and the mandatory evacuation from my husband’s and my home. That required tearing apart my office to get all essentials into our trunk to get them out of danger. As it happens, our home survived with a little wind damage, but my office is still suffering a bit. 

 Dawn proceeded to work on our plans using past columns for her newsletter and one of my booklets now published in its second edition by Modern History Press to glean our material most needed by authors.  By the time the smoke cleared, she had The SPARREW Newsletter Gift Sample Collection up and ready for you to benefit from the best-of-the-best from those years in 2025. Help us celebrate. Gift it to a fellow author. Find it on Amazon. 

So, it’s birthday time again. And here is a little something I promised in SPARREW’s April newsletter as part of a short list of important edits to consider in final edits, the ones that too many authors don’t know about or bother with.  We’re concentrating on only the last suggestion--number eight on the 2025 list that promises a list of  "What you might be missing if you don’t read Appendices in books that have them:"

Read appendices--mostly found in nonfiction books but not always. And when you read them, don’t skim. Think about the details, the ones you can begin to apply for the needs of your own books.  

1. Sometimes you’ll find near-equivalents to appendices in other genres masquerading under other names, glossaries for instance. It’s a mistake not to take that observation as a lesson. You might use this same approach to helping your reader. 

2. Don’t just read for information. Watch the way segments are worded and the layout for the sections. Is there anything there that can be used to help your readers for your next book? 

2. Does recommended reading offer something that will help you delve deeper into topics you now realize you know too little about? 

3. Watch for examples or samples--sometimes set out visually--that will support what you learned in the book you just read, some that you can use as templates.

4. You might find a summary or organizational chart of the book you just read that will make you think twice about what you just read.

5. A list of experts the author interviewed or were otherwise instrumental for quotes or information--even beyond acknowledgements which will probably be used elsewhere.  My The Frugal Editor includes a list of agents who offered their query letter pet peeves and permission to print them. 

6. Sometimes you’ll find a whole new how-to section written by the author or some other expert for something the author knows you’ll need but doesn’t quite fit in the book.  

7. You might find resources other than recommended readers (like those agents mentioned above!) 

 

MORE ABOUT CAROLYN

Once a month Carolyn Howard-Johnson shares something writer-related she hopes might save some author from embarrassment (or make the task of writing more fun or creative.) The third edition of The Frugal Editor from Modern History Press includes a chapter on some of the words most misused by the very people whose business it is to know them. It is the second multi award-winning book in her multi award-winning HowToDoItFrugally Series of books for writers. The Frugal Editor has been fully updated including a chapter on how backmatter can be extended to help readers and nudge book sales.

 Carolyn blogs sporadically on editing here at http://www.thefrugaleditor.blogspot.com and at her SharingwithWriters blog on other aspects of the publishing world and welcomes guest posts with ample author credit lines and links. She also tweets writers' resources and tips at www.twitter.com/frugalbookpromo using the #FrugalBookPromoterTips hashtag.

MORE ABOUT THIS BLOG and Carolyn Howard-Johnson edits literary fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning HowToDoItFrugally Series of books for writers including the award-winning second edition of "The Frugal Book Promoter" and "The Frugal Editor." Her "How to Get Great Book Reviews Frugally and Ethically" will soon be published by Modern History Press in its second edition. Learn more on her Amazon profile page, http://bit.ly/CarolynsAmznProfile. "Great Little Last Minute Editing Tips for Writers" is one of her booklets--perfect for inexpensive gift giving--and "The Great First Impression Book Proposal, another booklet, helps writers who want to be traditionally published.” 

 Carolyn has three FRUGAL books for retailers including one she encourages authors to read because it will help them convince retailers to host their workshops, presentations, and signings. The first in that series is "A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques.” 

She helps writers extend the exposure of their favorite reviews at TheNewBookReview.blogspot.com absolutely free along with her associate Lois W. Stern. She also blogs at all things editing--grammar, formatting and more--at right here "The Frugal, Smart, and Tuned-In Editor" (http://TheFrugalEditor.blogspot.com) and plans to work on it harder in 2025.  
Her SharingwithWriters.blogspot.com blog focuses on the writing life and book marketing and promotion. It is a Writers' Digest 101 Best blogs pick.


 


Friday, January 9, 2026

When the Reader Doesn’t Know What the Write Knows

This is a guest post from ghostwriter Dawn Colclasure’s Substack presentations, with permission to reprint, of course! I found it especially helpful because it pinpoints why sometimes great writing advice isn’t understood or used correctly even by experiences authors. So, please read it hear and then subscribe to Dawn’s Substack series for a wide variety of articles that will help your own careers--in ways you might not have imagine! Find it at  https://dawncolclasure.substack.com/. I think you’ll also find a book or two of her to enjoy just by searching on her name at Amazon; she’s prolific and she writes in many genres. You’re likely to find your favorite among them.  


A Guest Post By Dawn Colclasure




MORE ABOUT THE BLOGGER and EDITOR 

Find the entire HowToDoItFrugally Series of books for writers at Amazon’s 
new-ish benefit for giving readers a look at a full series on a single page
and letting them order them all as e-books with a single click!


 Carolyn Howard-Johnson is the author of fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning HowToDoItFrugally Series of books for writers including the award-winning third edition of "The Frugal Book Promoter" and "The Frugal Editor." Her "How to Get Great Book Reviews Frugally and Ethically” is also available  in its second edition. Learn more on her Amazon profile page, http://bit.ly/CarolynsAmznProfile. 

Carolyn’s  "Great Little Last Minute Editing Tips for Writers"and "The Great First Impression Book Proposal,” are perfect inexpensive gifts for writers who want to be traditionally published.

 Carolyn has three FRUGAL books for retailers, too, including one she encourages authors to read because it helps them convince retailers to host their workshops, presentations, and signings. It is the first in that series "A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques” and gives authors insight on what will convince retailers to include authors as part of their marketing campaign.

Carolyn also helps writers extend the exposure of their favorite reviews at TheNewBookReview.blogspot.com absolutely free along with her associate Lois W. Stern, and blogs at all things editing--grammar, formatting and more right here at the "The Frugal, Smart, and Tuned-In Editor" (http://TheFrugalEditor.blogspot.com). (She plans to work on it harder this year including more guest posts like this one!). 

 Her SharingwithWriters.blogspot.com blog focuses on the writing life and book marketing and promotion. It is a Writers' Digest 101 Best blogs pick.

MORE ABOUT THE GUEST BLOGGER



Dawn Colclasure also writes a column for ReaderViews.com’s free e-magazine, “First Chapter Plus” edited by Suzanne Violante. An author of many colors, she writes fiction and nonfiction as well as poetry.  Use Amazon’s great search engine to find all of her work.  Or find her here:


Thursday, January 1, 2026

A “Tricky Edit” That Turns Out to Be the Easiest One of All

A New Year Warning

 

A Great Deal of Knowledge Can Be a Dangerous Thing

By Your Blogger Carolyn Howard-Johnson, 
author of the award-winningest book 
in her 
HowToDoItFrugally Series of books,  The Frugal Editor

So you’re a whiz at Latin!  No? Maybe you’re a whiz at words borrowed from Latin because you pay attention to the dictionary when it lists the parts of words English has greedily borrowed from that language (many others?) I’ll admit, I think I am, too. So for this New Year column I’m going to leave you with a very short warning: 

The word Octopus isn’t Latin. It’s Greek. 

And there are lots of other words—especially scientific ones—that seem to be tricksters, too. So when you absolutely must get the plural right—say you’re writing a book where little booboos can live in infamy for a verrrry long time!—it takes but a minute or two to use your fave search engine. For now, the plural for “octopus” is 

Octopodes (Greek)
                Not octopi (Latin)

But for once, English has taken the easy road. We’ve anglicized it and the preferred plural is octopuses.

So your tricky edits tip isn’t so tricky. The word you’re sure of may be rooted in Latin—or maybe German because English—after all is rooted it’s a Germanic language. Or….well, you get the idea. Make it your New Year resolution to “Trust in an English that specializes in our American idiosyncrasies, especially when you think you “know it all.

More About Carolyn

Once a month Carolyn Howard-Johnson shares something writer-related she hopes might save some author from embarrassment (or make the task of writing more fun or creative.) The third edition of The Frugal Editor from Modern History Press includes a chapter on some of the words most misused by the very people whose business it is to know them. It is the second multi award-winning book in her multi award-winning HowToDoItFrugally Series of books for writers. Find it on Amazon’s new buy-page offered in paper, hard cover, or as an e-book. (The availability of that new page for book series is another of her #FrugalBookPromoterTips which she liberally posts across Twitter when she isn’t editing a book of her own!) Find her there @frugalbookpromo. 

Until then, The Frugal Editor has been fully updated including a chapter on how backmatter can be extended to help readers and nudge book sales. And an e-copy is available for your reading device for only $8.95. Modern History Press. You’re invited to partake of my most difficult book of all time, primarily because of the necessity for handling artificial intelligence in the new the getting reviews process. It is How to Get Great Book Reviews Frugally and Ethically—hopefully early in the New Year in time for you to start 2025 on a writing-positive note.

Note: This article was originally published in Dawn Colclasure’s SPARREW newsletter where I have had a regular “Tricky Edits” column since its inception. You might want to subscribe. It is full of resources you might find useful for your genre or even your review-getting campaign.  

 



MORE ABOUT THE BLOGGER and EDITOR 

       Carolyn Howard-Johnson is the author of fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning HowToDoItFrugally Series of books for writers including the award-winning second editions of The Frugal Book Promoter and The Frugal Editor. Her How to Get Great Book Reviews Frugally and Ethically will soon be published by Modern History Press in its second edition. Learn more on her Amazon profile page, http://bit.ly/CarolynsAmznProfile. 
       Great Little Last Minute Editing Tips for Writers is one of her booklets--perfect for inexpensive gift giving--and The Great First Impression Book Proposal, another booklet, helps writers who want to be traditionally published. 
      Carolyn has three FRUGAL books for retailers including one she encourages authors to read because it will help them convince retailers to host their workshops, presentations, and signings. The first in that series is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques. She helps writers extend the exposure of their favorite reviews at TheNewBookReview.blogspot.com. She also blogs at all things editing--grammar, formatting and more--at right here The Frugal, Smart, and Tuned-In Editor (http://TheFrugalEditor.blogspot.com) and plans to work on it harder in 2025.  Her SharingwithWriters.blogspot.com blog focuses on the writing life and book marketing and promotion. It is a Writers' Digest 101 Best blogs pick.

Saturday, September 6, 2025

“Are You Simplifying with “NonCount” Nouns?



A New Name to Make Communication Easier? 

By your editing blogger, Carolyn Howard-Johnson,
book and marketing consultant, writer and, 
when my life needs a dose of joy, a poet, too!

The title of his “Vocabulary Habit” puzzles you, well, that’s why it’s here. One of my frequent vocabulary builders that comes to my mailbox unbidden maybe once a day (Word Smart) told me that they about “noncount nouns.” Well, do tell. Yep, there are all kinds of easy endings for most nouns. “-es,”, just plain -s,” and some  harder ones “-ies” for words like “babies” that can be counted. Some nouns  like “man” are loners and require have their own needs that must be followed (just like “men!”) Ya just gotta know. (That’s where a good teach or model comes in handy!) 

Some belong to categories like “games.” We hardly notice them because they need no change. “Hockey.” “Chess.” “Baseball” become something else if we try to make it a plural with an Sand somehow we just know it!

But what if we tutor English as a second language, teach, happened to be an immigrant or a second generation speaker of two or more languages. (Lucky them!)

We also know there are a few things that can’t be counted; they don’t tend to give most of us or our associates much trouble. Some are loners that obey the rules the “e” and “es” type rules and some belong to categories like “games.” We won’t find plurals available for “hockey” or “chess.” The students we tutor might barely notice., either. Yep, they are noncount nouns. 

Some give us trouble and when it comes time to discuss explain, it helps to have the vocabulary to help with that, a term that helps delineate them all because we’ll need to tell them about the helper word  that with our fellow writers, our students, our clients, it’s kind of nice to be equipped with a word that deliniates them. When we find nouns we know can be counted we go to words like "enough,"  "some," "any," “much,” "plenty of," and "no." 

But even they can be tricky. Word Smart gives us this example:


"’There aren’t many coffee left,’ since "coffee" is a noncount noun. (You might order ‘three coffees,’ but that’s actually an abbreviated form of ‘cups of coffee’ as "cups" can be counted.) The informal modifier ‘a little bit of’ also should be used only with noncount nouns, as in, "We got a little bit of rain today.’


And, that fellow writers, is why it helps to have a simple, straightforward word to describe them as we explain our crazy home-grown language to them. Hooray for “noncount.” 


PS: You’ll also want to touch on group words like when the infamous “goose” becomes “gaggle” of “geese.” You’ll find a list of them on “Google” and, yes, that might present a problem of its own. Ahem! 


Careers that arnot fed diareadily

                                                     aany living organism given no 
                                                              sustenance. ~ CHJ


MORE ABOUT THE BLOGGER and EDITOR




 Carolyn Howard-Johnson is the author of fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning HowToDoItFrugally Series of books for writers including the award-winning second edition of "The Frugal Book Promoter" and "The Frugal Editor." Her "How to Get Great Book Reviews Frugally and Ethically" will soon be published by Modern History Press in its second edition. Learn more on her Amazon profile page, http://bit.ly/CarolynsAmznProfile. "Great Little Last Minute Editing Tips for Writers" is one of her booklets--perfect for inexpensive gift giving--and "The Great First Impression Book Proposal, another booklet, helps writers who want to be traditionally published.” 

 Carolyn has three FRUGAL books for retailers including one she encourages authors to read because it will help them convince retailers to host their workshops, presentations, and signings. The first in that series is "A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques.” 

Carolyn helps writers extend the exposure of their favorite reviews at TheNewBookReview.blogspot.com absolutely free along with her associate Lois W. Stern. She also blogs at all things editing--grammar, formatting and more--at right here "The Frugal, Smart, and Tuned-In Editor" (http://TheFrugalEditor.blogspot.com) and plans to work on it harder in 2025. Her SharingwithWriters.blogspot.com blog focuses on the writing life and book marketing and promotion. It is a Writers' Digest 101 Best blogs pick.

Sunday, February 2, 2025

Guestblogger Valerie Allen Shares a Few Fun Editing Tricks




Edit or Regret It

by Valerie Allen,

Director of Authors for Authors upcoming

16th Annual Writers' Conference: Write, Publish, Sell!


 

Wee ken knot bee two care full wren wee right!!!! Sew, righters, plees reed.

 

            The work of successful authors educates and/or entertains–better to do both. No matter how well written, the reader is apt to close your book and move on due to lack of clarity. Content that is poorly written is distracting. It makes it difficult for the reader to concentrate, understand, enjoy or learn from your work. 

            Here is a checklist of the most significant errors to consider along followed by an example of an easy correction: 

 

Overuse of that (use find feature/reread sentence/eliminate when not needed)            

            ~They all hoped that you would come to the class. (incorrect)

            ~They all hoped you would come to the class.

 

 Keep noun – verb sequence, especially with he said/she said speech tags

           ~ “This is wonderful,” said Valerie. (incorrect)

           ~“This is wonderful,” Valerie said.

 

 Do not use FANBOYS to begin a sentence:

            (FANBOYS is an acronym: F=for;  A=as/and;  N= neither/nor;  B = but;  O= or;  Y = yet;  S= so

           ~ So we all went to the store to buy more pens for our writing project. (incorrect) 

            ~We all went to the store to buy more pens for our writing project.   

 

 Use a comma before the word but in a sentence (most of the time :)

           ~ I enjoy writing but it is hard work. (incorrect)

           ~ I enjoy writing, but it is hard work.

 

 Use quotes at the beginning and at the end of dialogue; keep punctuation inside the quotations: 

            ~I love to teach, Valerie said. (incorrect)

            ~“I love to teach,” Valerie said. 

            

 Use italics for internal thoughts; do not add “he/she thought” after internal dialogue

            ~Valerie looked at her new book. I know this will be a best seller, she thought. (incorrect)

            ~Valerie looked at her new book. I know this will be a best seller.

 

 Use the correct tag line with a statement and a question. 

           ~ “What is the price of this book?” Valerie said. (incorrect)

           ~ “What is the price of this book?” Valerie asked.

 

 Use hyphens for compound nouns and multiple adjectives

            ~Valerie, a six year old, is in first grade. (incorrect)

            ~Valerie, a six-year-old, is in first grade. 

 



MORE ABOUT TODAY’S GUEST BLOGGER

 Valerie Allen is host of several events in the Melbourne, Florida area aimed at serving for the area’s readers and authors alike. Stay tuned for the first in 2025 on April 6 by subscribing to this blog. It offers opportunities and events including my favorite frugal and effective book display for authors who can’t attend was well as other opportunities for both authors who can’t be there and those who can! An author in her own right she is author of this extensive list of books: 
                                         

Write, Publish, Sell! 2 ed
Beyond the Inkblots: Confusion to Harmony
Understanding Mental Illness: A Guide for Family and Friends

Amazing Grace
Sins of the Father
Suffer The Little Children
The Prodigal Son

Stories for the Man in Your Life
Love Stories for Your Valentine
A Gift for Mom: Short Story Collection
'Tis Herself: Short Story Volume One
'Tis Herself: Short Story Volume Two
'Tis Herself: Short Story Volume Three

The Sun and The Moon
My Precious Little Kitty Cat
Summer School for Smarties
Bad Hair, Good Hat, New Friends
Go to the Guidance Office and Ask the Counselor
                                                                      

:Reach her at
 ValerieAllenWriter.com                                                    VAllenWriter@gmail.com



 
MORE ABOUT THE BLOGGER and EDITOR

 Carolyn Howard-Johnson is the author of fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning HowToDoItFrugally Series of books for writers including the award-winning second edition of "The Frugal Book Promoter" and "The Frugal Editor." Her "How to Get Great Book Reviews Frugally and Ethically" will soon be published by Modern History Press in its second edition. Learn more on her Amazon profile page, http://bit.ly/CarolynsAmznProfile. "Great Little Last Minute Editing Tips for Writers" is one of her booklets--perfect for inexpensive gift giving--and "The Great First Impression Book Proposal, another booklet, helps writers who want to be traditionally published." Carolyn has three FRUGAL books for retailers including one she encourages authors to read because it will help them convince retailers to host their workshops, presentations, and signings. The first in that series is "A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques." She helps writers extend the exposure of their favorite reviews at TheNewBookReview.blogspot.com absolutely free along with her associate Lois W. Stern. She also blogs at all things editing--grammar, formatting and more--at right here "The Frugal, Smart, and Tuned-In Editor" (http://TheFrugalEditor.blogspot.com) and plans to work on it harder in 2025. Her SharingwithWriters.blogspot.com blog focuses on the writing life and book marketing and promotion. It is a Writers' Digest 101 Best blogs pick.

Monday, December 9, 2024

And Just Why a Third Edition of "The Frugal Editor"






I am back from a long hiatus, so I am reintroducing my latest book in my HowToDoItFrugally Series of books for writers. It often surprises us writers but editing (indeed, grammar!) is not static.  There was much to do to just update the second edition of The Frugal Editor the third edition and there is much to do to convince all authors that it is not only the indie published authors among us who must know editing (and more!) that we assume our publishers will take care of.  Keep reading if you think I’ve lost my marbles! (-:

It was a huge task, I am telling subscribers and visitors to this blog now is the time to get with it. Why? Because it won’t be long before my next book will be released also from Victor Volkman's Modern History Press. 

Soooo, here's why many authors who loved the first and second edition will want to read this one--all the new stuff. It includes why the traditionally published need it too.  Oh, an see the PS: after you’ve read this.  It includes “don’t miss” #FrugalBookPromoterTips you won’t want to miss! ~ CHJ


Why a Third Edition of The Frugal Editor?

It surprises people when they learn that grammar rules change over time. Or that what they learned in high school or advanced grammar classes in college is either passé or may not apply to fiction. It also surprises them to learn that a perfectly edited book is never perfect because there are always so many disagreements among experts. And even experts are often misinformed. The worlds of grammar and style choices are filled with myths and misinformation like, “Never use contractions in your writing,” “Never use fragments,” and “Never end a sentence with a preposition.” Further, as my client base grew, I kept running into common misconceptions and outright annoying style choices that would never fly in the publishing world. Thus, a new edition of The Frugal Editor was a must! So here is what is new:

·       The Third Edition has been reorganized and my publisher tells me I outdid myself with about 50% new (helpful!) material including new “Editor’s Extras” based on my own school of hard knocks!

·       Authors will love the all-new sections including:

o    Beta readers and peer reviewers

o    What you probably don’t know about custom dictionaries

o    Up-to-date rules for accommodating gender-specific and other cultural needs

o    A chapter for word-lovers and poets

o    Quickie reviews of word processors for you

o    What even traditionally accepted front and back matter can do for your book sales, your career, and your readers

o    Political Correctness considerations change and grow with each passing day. So, yes! Lots of updating here!

·       The Third Edition of The Frugal Editor still includes the basics that make you into an on-your-own editor when you must be. Few writers other than Stephen King can afford to hire an editor for every query letter, every media release, every media kit, every blog post. So until your career is so star-studded you can afford a publicist and editor on a retainer basis, writers need to know both the basics of editing and the little-known secrets.

·       The third edition is still loaded with reader favorites like what authors need to know about book covers—but it’s updated!

·       New information will dispel myths like these:

o    Agents are a cantankerous lot. (Nope! In The Frugal Editor, twenty-one of the nation's best tell you their pet peeves and they do it in the best of spirits.)

o    If your English teacher told you something is OK, it is. (No! Language rules have changed since you were a sophomore. Anyway, your English teachers likely have no background in publishing, so apart from basic grammar, how much help can they be?

o    If a manuscript or query is grammar-perfect, you'll be fine. (No! Lots of things that are grammatically correct annoy publishers.)

o    Always use your Spell and Grammar Checker. (No! Some suggest you don't use it at all, but The Frugal Editor will help you make it your partner instead of your enemy.)

o    It's easy to avoid agent and editor scams by asking other writers. (The Frugal Editor gives you a to-do and not-to-do lists to help you avoid being taken.)

o    Your publisher will assign a top-flight editor. (Maybe, but don't count on it. The more you know, the better partner you’ll be for an editor!)

o    Formatters and editors will take care of the hyphens, ellipses, and all the other grungy little punctuation marks that English teachers avoided teaching because they didn't know how to use them either. (Chances are, you'll catch even great formatters and editors in an error or two if you know your stuff!)

 

Note: Carolyn updates links and resources and fine tunes her 
how-to books to keep them pertinent for her readers, but the updates
 of both The Frugal Book Promoter and The Frugal Editor are more 
expansive and include new covers for the purposes of branding.



PS: 
Tip#1. I copped the above assessment of what’s new from the back page of my “sell sheet.”  That’s what most call this sheet that often gets tucked into ARCs (Review Copies) for the benefit of reviewers, but it works for authors in many other ways, too.  Stay tune of the next book in the series for instruction on how to put one together in my next book, the second edition of How to Get Great Book Reviews Frugally and Ethically.
Tip#2. Amazon recently introduced a free benefit for book SERIES. Self-pubished can access it at Author Central and load every book in their series on it and start using the link to promote (and sell) the whole series in their e-book versions with a single click.  The image above is from that page and there is no charge for that either!  It just magically happens! So here’s the link for the HowToDoItFrugally Series of books for writers!  (Traditionally published authors will probably need to ask their publisher to do this for them! 

MORE ABOUT THE BLOGGER

 Carolyn Howard-Johnson is the author of fiction, creative nonfiction, and poetry. She is also a marketing consultant, editor, and author of the multi award-winning HowToDoItFrugally Series of books for writers including the award-winning second editions of The Frugal Book Promoter and The Frugal Editor. Her latest is in the series is How to Get Great Book Reviews Frugally and Ethically. Learn more on her Amazon profile page, http://bit.ly/CarolynsAmznProfile. Great Little Last Minute Editing Tips for Writers is one of her booklets--perfect for inexpensive gift giving--and The Great First Impression Book Proposal, another booklet, helps writers who want to be traditionally published. She has three FRUGAL books for retailers including one she encourages authors to read because it will help them convince retailers to host their workshops, presentations, and signings. It is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques

Carolyn also helps writers extend the exposure of their favorite reviews at TheNewBookReview.blogspot.com. She also blogs at all things editing--grammar, formatting and more--at right here in The Frugal, Smart,and Tuned-In Editor (http://TheFrugalEditor.blogspot.com) blog. And promised to be more attentive in getting her words of wisdom (Ahem!) out to you more often. Her SharingwithWriters.blogspot.com blog focuses on the writing life and book marketing and promotion. It is a Writers' Digest 101 Best blogs pick.